Learn more about New Chief Executive Officer and Chief Transformation Officer

Srisu Subrahmanyam is a high-impact, customer-focused senior executive with global experience across public and private companies in diverse industries. He has a proven track record of leading large-scale business transformations, driving operational excellence, and accelerating growth in international markets.

 

Most recently, Srisu served as EVP of Operations and President of Services & International Markets at OPENLANE (NYSE: KAR), where he was a member of the Executive Committee. He led the company’s services business, international expansion, and enterprise-wide initiatives in business transformation, technology, and cybersecurity. Prior to that, he was Chief Operating Officer of ADESA (2018–2022), a $1.5B physical auction business. There, he spearheaded the digital transformation of ADESA during the pandemic and led the carve-out and sale of ADESA U.S. to Carvana in 2022.

 

Srisu previously served as Global Vice President of Engineering at Ingram Micro, a Fortune 100 global tech distributor operating in over 30 countries. He played a key role in expanding the Supply Chain Solutions business, establishing new revenue streams, and driving Ingram Micro’s global growth. Earlier roles include COO of BrightPoint Americas, and leadership positions with Orchard Group and Career Education Corporation (NASDAQ: CECO), where he led a $1B procurement and supply chain transformation. At United Airlines (NASDAQ: UAL), he rose to VP of Continuous Improvement, founding the airline’s performance management office and embedding operational excellence company-wide. He began his career at Advanced Process Combinatorics, leading supply chain modeling for the pharmaceutical and chemical industries.

 

Srisu holds a Ph.D. in Chemical Engineering from Purdue University and a B.E. (Honors) in Chemical Engineering from the Birla Institute of Technology & Science, India.


 

Keith Crerar is a visionary executive leader known for driving digital transformation, operational excellence, and strategic growth across the global automotive industry. With deep expertise in scaling businesses and optimizing performance, Keith excels in C-suite roles that demand innovation, leadership, and market expansion.

 

Previously served as Global Senior Vice President & Head of Service Operations at OPENLANE, he oversaw global service operations and customer experience, delivering major efficiency gains, cost savings, and strategic impact. Previously, as EVP of North American Operations at TradeRev, Keith transformed the startup into a mature enterprise, tripling revenue to. At ADESA US, he led a team of 400+ and tripled annual car sales to over 1 million units by restructuring sales operations for greater market penetration.

 

Keith’s leadership style—marked by high expectations, humility, and a passion for mentoring—has helped develop future leaders while delivering measurable business outcomes. Recognized as one of Canada’s top executives to watch, he brings dual U.S. and Canadian citizenship and a global mindset to every challenge. His expertise in digital marketplaces, business transformation, and global strategy makes him a key player in shaping the future of the automotive and tech sectors.

More News

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2025-05-09

Official Press Release: Repairify Announces Srisu Subrahmanyam as CEO and Keith Crerar as CTO

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2025-05-09

Official Press Release: Repairify Announces Srisu Subrahmanyam as CEO and Keith Crerar as CTO

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2025-05-09

Learn more about New Chief Executive Officer and Chief Transformation Officer

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2025-05-09

Learn more about New Chief Executive Officer and Chief Transformation Officer

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2024-04-30

Repairify Announces Ben Johnson as Vice President of General Automotive Repair Markets and Launch of asTech Mechanical

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2024-04-30

Repairify Announces Ben Johnson as Vice President of General Automotive Repair Markets and Launch of asTech Mechanical

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2024-02-02

Repairify announces Executive Leadership changes

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2024-02-02

Repairify announces Executive Leadership changes

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2023-12-13

Repairify Announces ASE Accreditation for In-Person and Online Training

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2023-12-13

Repairify Announces ASE Accreditation for In-Person and Online Training

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2023-11-30

Repairify and Autel Announce New Collision Software and Hardware Solutions as Part of Their 2024 Partnership Plan

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2023-11-30

Repairify and Autel Announce New Collision Software and Hardware Solutions as Part of Their 2024 Partnership Plan

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2023-10-26

asTech Announces Remote OEM Scanning Support for Tesla Vehicles, Now Available for Over 99% of Tesla Car Parc

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2023-10-26

asTech Announces Remote OEM Scanning Support for Tesla Vehicles, Now Available for Over 99% of Tesla Car Parc

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2023-10-24

asTech Rules Engine Case Study #5: Making the Right Tool Choice Using Empirical Data to Ensure a Safe and Proper Repair

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2023-10-24

asTech Rules Engine Case Study #5: Making the Right Tool Choice Using Empirical Data to Ensure a Safe and Proper Repair

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2023-10-14

Introducing asTech Insights, Driven by Repairify

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2023-10-14

Introducing asTech Insights, Driven by Repairify

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2023-10-03

Rules Engine Case Study #2: 2021 Jeep Gladiator

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2023-10-03

Rules Engine Case Study #2: 2021 Jeep Gladiator

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2023-10-03

asTech Rules Engine Case Study #4: Unverified Aftermarket Tool Scan Leads to Missing Steps in Repair Process for the 2021 Ford Escape

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2023-10-03

asTech Rules Engine Case Study #4: Unverified Aftermarket Tool Scan Leads to Missing Steps in Repair Process for the 2021 Ford Escape

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2023-10-03

asTech Rules Engine Case Study #3: Using the 2016 Honda Civic to Demonstrate the Importance of Verifying the Accuracy of Aftermarket Scan Tools

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2023-10-03

asTech Rules Engine Case Study #3: Using the 2016 Honda Civic to Demonstrate the Importance of Verifying the Accuracy of Aftermarket Scan Tools

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2023-06-08

Repairify Announces New asTech All-In-One

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2023-06-08

Repairify Announces New asTech All-In-One

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2023-03-09

Uncovering Potential Safety Issue Due to Coverage Gap Between an Aftermarket & OEM Scan Tool for the 2017 Kia Rio

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2023-03-09

Uncovering Potential Safety Issue Due to Coverage Gap Between an Aftermarket & OEM Scan Tool for the 2017 Kia Rio

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2023-03-02

Autel, Repairify Announce Exclusive North American Agreement for Remote Diagnostics, Calibrations and Services

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2023-03-02

Autel, Repairify Announce Exclusive North American Agreement for Remote Diagnostics, Calibrations and Services

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2023-01-11

asTech’s Patented Rules Engine Now Available to Help Repairers Affirm OEM & OEM-Compatible Scans for Insurance Carrier Reimbursement

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2023-01-11

asTech’s Patented Rules Engine Now Available to Help Repairers Affirm OEM & OEM-Compatible Scans for Insurance Carrier Reimbursement

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2022-11-03

Introducing Repairify Institute: The New State-of-the-Art Training Program from Industry Disruptor Repairify

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2022-11-03

Introducing Repairify Institute: The New State-of-the-Art Training Program from Industry Disruptor Repairify

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2022-11-02

Repair OnDemand Connects Fleets, Auctions, Dealerships and More with a Nationwide Network of Sublet Repairers

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2022-11-02

Repair OnDemand Connects Fleets, Auctions, Dealerships and More with a Nationwide Network of Sublet Repairers

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2022-10-19

Repairify Announces New asTech All-In-One for Diagnostics, Calibrations, and Programming

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2022-10-19

Repairify Announces New asTech All-In-One for Diagnostics, Calibrations, and Programming

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2022-07-06

ATG joins Repairify to add unrivaled automotive technical training excellence.

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2022-07-06

ATG joins Repairify to add unrivaled automotive technical training excellence.

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2022-05-11

asTech and Driven Brands partner to deliver world-class diagnostics, calibrations, and programming

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2022-05-11

asTech and Driven Brands partner to deliver world-class diagnostics, calibrations, and programming

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2022-03-31

CCC® Diagnostics Launches Integration with asTech

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2022-03-31

CCC® Diagnostics Launches Integration with asTech

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2022-03-24

Repairify Completed 12.4M Diagnostic Scans in Record 2021

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2022-03-24

Repairify Completed 12.4M Diagnostic Scans in Record 2021

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2022-02-22

AMT joins Repairify to create auto reconditioning software powerhouse

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2022-02-22

AMT joins Repairify to create auto reconditioning software powerhouse

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2022-01-19

Mitchell and asTech® Introduce Integrated Solution for OEM Scanning

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2022-01-19

Mitchell and asTech® Introduce Integrated Solution for OEM Scanning

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2022-01-11

Repairify™ and LAUNCH Sign Global Patent Licensing and Supply Agreement

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2022-01-11

Repairify™ and LAUNCH Sign Global Patent Licensing and Supply Agreement

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2021-12-01

Repairify Joins Forces with One Guard Inspections

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2021-12-01

Repairify Joins Forces with One Guard Inspections

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2021-11-01

Industry Veteran Chris Chesney to Join Repairify as Vice President of Training & Organizational Development

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2021-11-01

Industry Veteran Chris Chesney to Join Repairify as Vice President of Training & Organizational Development

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2021-10-28

Introducing asTech® Duo - A Powerful, All-in-One Solution for Remote and Local Scanning, Diagnostics, and Calibrations

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2021-10-28

Introducing asTech® Duo - A Powerful, All-in-One Solution for Remote and Local Scanning, Diagnostics, and Calibrations

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2021-10-19

Leading Automotive Service Companies Unite as Repairify™ to Form a Global Leader in Automotive Technology & Intelligence

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2021-10-19

Leading Automotive Service Companies Unite as Repairify™ to Form a Global Leader in Automotive Technology & Intelligence

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2021-08-19

asTech Supports Industry Position Statement

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2021-08-19

asTech Supports Industry Position Statement

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2021-07-22

Repairify Awarded New Patent

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2021-07-22

Repairify Awarded New Patent

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2021-06-15

asTech Acquires Mobile Tech RX

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2021-06-15

asTech Acquires Mobile Tech RX

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2021-03-23

asTech Acquires Red EU & Red Autocentres

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2021-03-23

asTech Acquires Red EU & Red Autocentres

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2021-02-24

asTech Acquires adasThink

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2021-02-24

asTech Acquires adasThink

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2021-02-24

asTech Receives Strategic Investment From 3M

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2021-02-24

asTech Receives Strategic Investment From 3M

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